Owned by Pearl Lemon Leads
At The Lead Generation Agency, we specialise in delivering high-quality, actionable B2B leads to businesses across the UK. Our mission is to connect companies with decision-makers who are ready to engage, helping them build sustainable sales pipelines and long-term relationships. From startups to established enterprises, we work with businesses of all sizes and industries, ensuring they have access to the leads they need for consistent growth.
Founded in 2016 by Deepak Shukla, The Lead Generation Agency has grown into one of the UK’s leading B2B lead generation companies. With a background in digital marketing and a passion for helping businesses scale, Deepak built the agency to deliver results-driven lead generation through proven, scalable strategies.
Under Deepak’s leadership, we’ve helped hundreds of businesses generate qualified leads using a multi-channel approach that includes LinkedIn outreach, cold emailing, PPC, SEO, and more. We are committed to providing our clients with the highest quality leads — empowering them to boost their sales pipelines and achieve long-term growth.
We aim to be recognised as the most trusted provider of B2B lead generation in the UK, known for delivering leads that truly matter. Our long-term vision is to set the standard for lead generation in the UK by continually evolving our approach to meet the ever-changing needs of our clients.
We understand that a consistent stream of qualified leads is vital for your business. Our mission is to help companies across the UK open sustainable growth by connecting them with qualified decision-makers who are ready to engage. We focus on delivering campaigns that align with your business goals, ensuring that every lead is relevant, qualified, and timely.
We’ve built our business on three key principles that guide every campaign and client interaction:
The Lead Generation Agency was founded by professionals who saw firsthand the challenges businesses face when it comes to lead generation. After years of working in digital marketing and sales, we realised that many companies were struggling to generate high-quality leads that actually converted into sales.
In response, we created an agency that uses a mix of outreach methods, data-driven strategies, and personalised campaigns to deliver results. Since 2016, we’ve supported businesses in a wide range of industries, helping them expand through consistent, high-quality leads that directly contribute to their sales success.
Businesses choose us because we offer customised strategies that align with their unique goals. Here’s what makes us stand out:
At The Lead Generation Agency, we take quality and compliance seriously. Our team adheres to the highest standards of lead generation, ensuring that every campaign is conducted in line with best practices and industry regulations. We are fully insured and meet all compliance requirements, giving you peace of mind knowing that your lead generation efforts are safe and secure.
Anirban is the backbone of our lead generation team, ensuring that every campaign is set up and executed to perfection. With years of experience in B2B marketing and lead generation, he oversees everything from strategy development to performance optimisation. Whether it’s cold email outreach, LinkedIn campaigns, or data enrichment, Anirban ensures your leads are always of the highest quality and that the process runs smoothly from start to finish.
He’s also a key point of contact for clients post-onboarding, translating business goals into actionable outreach strategies. Anirban’s calm, structured approach makes him a trusted partner for businesses looking for consistent lead flow and measurable results.
Shamitha is the operational engine that keeps our outreach campaigns on track. She manages our multi-channel outreach efforts, including cold emails, LinkedIn messages, and SMS campaigns, ensuring every lead is followed up and nurtured effectively. Shamitha handles campaign updates, maintains lead sheets, and ensures our campaigns stay organised and optimised for success.
Harsh plays a vital role in supporting our campaigns by building Ideal Customer Profiles (ICPs), handling campaign responses, and helping with copywriting. He’s focused on learning the full spectrum of lead generation, from data management to outreach strategies, and is steadily developing his skills to become a key player in our team.
Masood ensures that every campaign is powered by clean, accurate, and high-quality data. Specialising in contact list building and data enrichment, he verifies contact details, cleanses data, and supports targeted outreach. His work is essential in maintaining the integrity of our lead lists, making sure we always reach the right decision-makers at the right time.
Deepak is the founder of The Lead Generation Agency and the driving force behind its strategic vision. With years of experience in scaling digital businesses, he leads our team with a focus on innovation, growth, and excellence. Deepak’s hands-on approach ensures that we deliver high-impact lead generation strategies that produce tangible results for our clients.
His entrepreneurial spirit and relentless pursuit of excellence have been the foundation of The Lead Generation Agency’s success. Deepak’s ability to adapt to ever-changing markets and digital landscapes ensures that our strategies remain advanced. Under his leadership, the agency continues to evolve, helping businesses across industries scale and achieve sustainable growth through targeted, results-driven lead generation campaigns.
Since our launch in 2016, The Lead Generation Agency has worked with hundreds of clients across various industries, helping them build strong, reliable sales pipelines. We have consistently exceeded client expectations, delivering high-quality leads that convert. Our agency is proud to be recognised for its excellence in lead generation and client satisfaction.
Whether you’re a startup or an enterprise, we specialise in creating lead generation strategies that meet the specific needs of each industry. Our clients trust us because we deliver results that lead to growth and increase revenue.
When you work with The Lead Generation Agency, you’re partnering with a company that values transparency, accountability, and results. We operate with the highest standards, ensuring that you receive leads that are relevant, qualified, and ready to convert. With clear pricing, in-depth reporting, and transparent communication, we make sure you always know what to expect.
We use a combination of LinkedIn outreach, cold emailing, PPC advertising, SEO strategies, and targeted cold calling to generate a consistent pipeline of qualified leads. Every campaign is customised to your industry and goals.
We use a range of qualification criteria, including budget, decision-making authority, company size, and location. This ensures that the leads you receive are highly relevant and have a genuine interest in your product or service.
We specialise in B2B lead generation for industries including financial services, legal, healthcare, technology, property development, and manufacturing. Our strategies are customised to meet the specific needs of each sector.
Results vary based on your industry and campaign goals, but many clients start seeing qualified leads within the first few weeks of launching their campaign. We provide transparent reporting so you can track progress and refine strategies.
Yes! We handle lead generation campaigns across all major UK regions, including London, Manchester, Birmingham, Edinburgh, and beyond. Whether your target market is local or nationwide, we have the tools and expertise to reach the right decision-makers.
Yes, we offer a pay-per-lead model that allows you to pay only for the leads we generate. This approach provides a cost-effective way to test new markets and ensures that you are only investing in leads that have real potential.
We provide detailed reporting that includes key performance indicators such as lead volume, quality, source, and engagement. This allows you to track the success of each campaign and make data-driven decisions for future efforts.
We apply strict qualification criteria to ensure that every lead we generate is relevant to your business needs. We also continuously monitor and adjust our campaigns to improve lead quality and conversion rates.
Whether you’re looking to generate your first set of leads or scale your current efforts, The Lead Generation Agency is here to help. Book a free consultation today and find out how we can support your business with high-quality, targeted leads that convert.
If you’re not generating leads, your competitors are. Let us help you reach new customers and grow your business with our lead generation service. Book now and stay ahead in the market.
