Lead Generation for Merchant Services in the UK
At theleadgenerationagency, we connect UK-based merchant service providers with the businesses that need them. From payment processors and POS providers to fintech startups and ISOs, we create lead generation systems that deliver qualified, conversion-ready leads without chasing.
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Our Services
We help merchant service businesses grow their client base through well-targeted lead generation strategies. Our systems are designed to filter out time-wasters, engage the right audience, and deliver contact-ready prospects directly to your sales team.
Merchant Lead Funnels
We build targeted funnels that screen prospects based on business size, volume, and industry type. With advanced filtering, we ensure your leads are merchant-qualified from the start, allowing your team to close faster.
Paid Search and Social Ads
We manage paid ad campaigns on Google, LinkedIn, and Meta. Campaigns focus on transactional intent and pain-point messaging, generating warm inquiries from businesses actively shopping for merchant services.
Conversion Email Sequences
Our email campaigns turn cold opt-ins into engaged conversations. Each message is structured around merchant-specific concerns—fees, compliance, integration, and support—leading to higher response and call booking rates.
CRM and Sales Automation
We integrate and automate CRMs like HubSpot, Zoho, and Salesforce. Automations include follow-ups, lead scoring, and pipeline tagging, ensuring no lead goes cold and every touchpoint adds value.
Business Data Enrichment
We enrich leads with firmographic and behavioural data to help your sales team prioritise outreach. Knowing the lead’s revenue band, payment volume, and existing setup allows for better qualification and faster conversion.
Lead Outreach Workflows
We build cold and warm outreach workflows that align with compliance and industry standards. Our outreach messaging is built around trust, transparency, and cost clarity—what merchant service buyers actually care about.
Landing Page Design for High-Intent Leads
We design pages focused on reducing friction and highlighting benefits like transaction cost savings, faster payouts, and seamless POS integrations. These landing pages regularly exceed 18% conversion rates.
Weekly Lead Reports
Every week, we send you reports on lead sources, quality, cost, and conversion. We highlight your best-performing channels and make recommendations for scale or adjustment to keep your pipeline active.
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Why Choose Us?
We focus entirely on building client acquisition systems for merchant service providers across the UK.
- Experience with high-volume and high-ticket merchant offerings
- Ad copy and funnels designed for compliance and clarity
- Campaigns focused on cost reduction, speed, and trust—merchant priorities
- CRM setups built to nurture and convert leads long-term
- Industry-compliant lead outreach and follow-up
- Focused entirely on UK-based campaigns
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Frequently Asked Questions
Payment processors, ISOs, POS systems, high-risk merchants, and payment tech providers.
Typically within 7 to 10 days of campaign launch, depending on ad platforms used.
Yes, using custom workflows that follow platform and industry compliance.
Yes, our systems are structured to qualify and pre-screen leads in high-risk verticals.
Google, Facebook, LinkedIn, and industry-specific ad networks.
Need Merchant Leads Without the Guesswork?
If you’re tired of chasing cold leads or relying on referrals, let us build a lead gen system that works. We deliver contact-ready leads so your team can focus on closing, not searching.
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